About Us
Who Are we?
The Inspiration
Created in 2021 by a city life Jersey Girl. Inspired by fashionable locals with style. Everyday people, living everyday life. She called them "Everyday Icons"
Everyday ICONS are in your town. Find them on the nearest avenue. Running errands, dining out, and living life. Effortlessly stylish in our iconic streetwear.
On the Avenue
The Lifestyle
The iconic lifestyle is what our brand represent. Unisex streetwear for everyday people.
Here on the Ave you can join the Girls Club, stop by Lacherri' District, become a Global Icon, Fashion Killa, Rebel Icon, Retro Icon, or an Eco Friendly Icon. Its a lifestyle!